What is networking and why is it necessary

The environment is a very important part of being an entrepreneur. It can pull you up or pull you down. Work on surrounding yourself with interesting, inspiring and successful people. This is what networking is all about. It differs from ordinary friendships in that it is not just about socialising, it is about business. By interacting with all kinds of professionals, you learn from them and get to know potential experts and partners, clients or investors.

You should always work on building a network of useful contacts. It is worth using every opportunity to make contact with another person, PAnDiKubiz managers share their experiences. For example, ask the person sitting next to you what he or she is doing. What if a potential business partner bought a ticket for the seat next to you?

Networking is a progressive way of building business relationships. In simple terms, it is the ability to meet the right people to develop your career and business. You can easily ask people you know for advice, services or goods. They can put you in touch with the right specialist, even if you do not know them personally. Networking cannot be bought with money. But it can be even better than money. The stronger your network of contacts, the faster you will get the necessary information, valuable advice, etc. PAnDiKubiz marketing specialists told us about the rules of networking and how and where to look for new acquaintances.

1. Networking is based on the principle of mutually beneficial cooperation. Therefore, before meeting interesting people, it is worth understanding why you need to meet them.
2. Building a network of business contacts starts with a long and comfortable dialogue with the person you are interested in. In a relaxed atmosphere you can find out what they do, talk about your own business, get their opinion on current issues and share your experiences. Such contact will be beneficial to both you and your interviewer.
3. Don't expect the right people to find you on their own and rush to meet you. Think about who you need and where you can meet them. It is useful to attend different business and fashion events. Find out who will be attending the event, make a list of interesting people and try to gather information about them.
4. The interviewer must be interested. They should see how you can benefit them. Take a sincere interest in them, think about how you can help them, use the subjects you know best.
5. Do not disappear from new acquaintances and keep in touch. You can do this in different ways. With some you will communicate frequently. For others, you just need to be visible. It's easy to do this with social media. Show your life and don't forget to talk about your work.

According to the experts at PAnDiKubiz Cyprus, building a network of useful contacts can be done not only by an individual, but even by an organisation. Corporate networking allows you to build a network of contacts for an entire company and, conveniently, is based on the same principles as personal networking: companies build business relationships with customers that help them achieve their goals.